Producing daily comms with tight turnaround times
With over 25 years’ experience in direct mail services, our dedicated teams deal with daily communications regularly.
Our home furniture client has been a trusted name for over 40 years. With a range of well-known brands, customers can purchase products from one of their nationwide stores or through their website. Customers receive a tailored welcome pack containing information about their purchase, payment details, and any finance agreement. Once each new order is confirmed, it’s automatically uploaded to a server, which generates print-ready documents to be included in each pack.
Consumer Credit Finance is a highly regulated sector and as such, it’s imperative that this information reaches customers accurately and within set timescales. Add in the considerable volume of daily orders and this can quickly become an onerous task for retailers to perform themselves.
The blp solution
As customers can order online, information is uploaded to the server 24/7 and to make sure we meet the ‘same day’ mailing requirement, we download files throughout the day from 6am in the morning.
Following receipt of the data, personalised packs are printed on our colour digital printers and then enclosed into envelopes using unique matching criteria for each recipient, to ensure that they receive all of the information they require about their new purchase.
Daily volumes can fluctuate significantly depending on the time of year or in line with a particular marketing promotion, which demands a great deal of flexibility in the production process to make sure that all of the packs are mailed out within the agreed timescale.
As an ISO 27001 certified company, blp adheres to strict Information Security processes, giving our client complete confidence that their customer data is always secure. Moreover, by giving our client a scalable flexible solution to this vital part of their customer communications, it allows them to pursue growth strategies for their own business, without worrying about how to keep pace with this area of regulated activity.
Daily mailings and communications
From one-off mail campaigns to transactional daily communications, our expert teams can ...
Data processing and document composition
Our experienced operators and document designers are on hand to advise on ...
Our in-house high-speed digital printing capabilities allow us to design fully personalised ...
The very highest standards
Mailing customers quickly and securely
At blp, our direct mail activities are completed on one site, in a 100% mail environment, allowing us to guarantee each piece of mail is sent and accounted for. Our unique ‘single site service’ offers complete control over each stage of your project, reducing overall lead times and keeping costs within budget. This is especially important for time sensitive projects.
The ability to see a project through from design to delivery
blp’s in-house capabilities mean we can complete a combination of services on one site, from packaging development, printed packaging and co-packing to storage and mailing, giving us full control over every stage of a project. This helps keep costs within budget and reduces overall lead times, which is particularly important for time-sensitive projects.